Overall, 37% of Americans would encourage their kids to play other sports besides football. The biggest differences are between Democrats and Republicans (17%), and between urban/rural locations (12%). If you had a child who wanted to play football would you encourage them to play another sport due to concussion concerns?

It would be quite difficult to convince communities in rural areas not to use their ample space to enjoy a game that's been a part of their identity for some time now. Depending on how the NFL will continue to handle concussion cases, as well as how the public reacts to new research on the issue of mental health, I believe we could reasonably expect a greater division of participation in football based on geography, just as hockey dominates colder areas for more obvious reasons.

I agree, in many small communities high school football is ingrained in the culture. That's not changing anytime soon. It will be interesting to watch this development as player safety is increasingly in the national spotlight.