Millennials Open Up To Social Media Influenced Shopping
| No influence at all on Americans' purchasing decisions | Some influence | Great deal of influence | |
|---|---|---|---|
| Millennials | 48 | 43 | 7 |
| Generation X | 57 | 34 | 7 |
| Baby Boomers | 68 | 26 | 4 |
| Traditionalists | 75 | 16 | 3 |
Social media influences have... (%)
Sources:
gallup.com
